Attention Marketing has published a report that analyzes the functioning of marketing and PR departments in medium and large companies in Poland. Newspoint’s CEO – Robert Stalmach gave him expert commentary. What will we find in the report?
Newspoint refreshes its brand by introducing a new panel and changing the entire visual identity; logo, website and graphic materials. These changes reflect the continued international development of Newspoint in the field of data analytics and media monitoring. The new visual identification underlines the precision of data monitoring by Newspoint, the transparency and functionality of the new panel, and the new dimensions of the influencers and metadata.
Newspoint offering comprehensive data analytics from the media was invited to participate in one of the largest accelerators of startups in Europe “weXelerate”.
Media monitoring from year to year is gaining more and more supporters, and thus, the number of companies, research centers and scientific institutions deciding to use its capabilities is constantly growing. But what exactly is media monitoring and what does it allow?
“The panel is meant to be, metaphorically speaking, the key that opens the door to our clients to the world of analysis of the behavior and views of the media and their recipients. Or differently: it is a magnifying glass through which Internet users can be observed “- this is a quote from an interview on media monitoring, which CEO Newspoint Robert Stalmach, recently gave the magazine” Manager + “. Our CEO also annulled the secret of the future of Newspoint. Are you curious? Read on!
When running a commercial website, the conversion rate is very important. In short, this is a desirable activity performed by a potential customer on the website. Usually it is, among others subscribing to the newsletter, placing an order or signing up for a service test. What are the conversion rates in the media monitoring industry? The following article will answer this question.
A lot of messages that reach us or are at your fingertips are difficult to process. Finding useful information in a less-than-meaning maze can be a big problem. This article will answer the question how to go from knowledge to information, or how to make use of media monitoring.
“Chance to be one step ahead and a step further”, among others yes Robert Stalmach, our CEO in an interview for the NBS Nowoczesny Bank Spółdzielczy describes media monitoring. The interview was conducted with industry experts. It concerned the activity of banks in social media and practical ways to use media monitoring. Below the statement of the CEO of Newspoint.